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London Soho Instagram Photography Tour - a Self-Guided Walk for the Top Photo Spots in London

Discover Soho’s most beautiful spots for the perfect picture on this walking Instagram tour of Soho. Learn about the neighbourhood’s historical importance in London’s culture and its defining diversity throughout the 19th and 20th centuries. Whether you’re interested in Ronnie Scott’s Jazz Bar, Soho Square or Carnaby Street, this is the perfect walk to take photos round Soho.

Join historian Alex and photographer Ella on this carefully crafted walk around Soho’s most photogenic streets and hidden gems. Starting at Saint Anne’s Church, we’ll see every corner of Soho as we wander up Old Compton Street, onto Greek Street, across Soho Square, down Broadwick Street until we reach the famous Carnaby Street and Kingly Court. Our interactive digital audio guide can be downloaded anytime directly onto your smartphone!

Additional Information

How to access your self-guided tour:
1. You will receive an email from [email protected] with a unique access link
2. Click on your link to download the Vidi Guides app
3. Once you’ve created your account, you will be able to access your tour on your smartphone

Please remember to bring a pair of headphones with you

You are able to cancel at any time providing the code you receive has not been redeemed


  • Visit the best spots to take the best photos in Soho!
  • Discover quirky delights of the neighbourhood: colourful cafés, secret jazz bars, iconic pubs and hidden bookstores
  • Love podcasts? You'll love this immersive walking tour of Soho
  • Enjoy an immersive audio commentary and explore the neighbourhood at your own pace

What's included

  • Digital audio guide, to be downloaded onto your smartphone before your visit
  • On-screen pictures to enhance your experience
  • Geo-localised map to keep you on the right track
  • Headphones


Sandwiched between 4 streets in a tiny half-mile square in the heart of London, Soho is one of the smallest and loudest London neighbourhoods! Start the tour outside St. Anne’s Church, the key to Soho’s origins that holds the secret behind its name. This church and its courtyard is also a great place to take a couple photos. Maybe frame the building in the background with some of the surrounding flowers in the foreground.

Stroll down Old Compton Street and learn why Soho is the heart of the LGBTQ+ community here in London. This is also the site of the infamous “London Nail Bombings”, a terrible terrorist attack involving homemade bombs at three London locations. Here, the bomb went off at the Admiral Duncan pub. Today, this is also the bustling hub of London’s Pride Festival, one of the largest Pride festivals in the world.

Visit Ronnie Scott’s Jazz Bar and trace the iconic events that happened here at this famous music venue. Learn about the ban on American jazz musicians and Prince’s famous gig here at Ronnie Scott’s.

Explore one of Soho’s most Instagrammable spots here down Greek street. Check out Maison Bertaux, the House of MinaLima and the Three Greyhounds pub boasting some gorgeous Tudor style architecture. Also learn about some famous residents, from Karl Marx to Mozart.

Stop by Soho Square and wander round the charming, albeit quite odd, Tudor Cottage slap bang in the middle of the square. Learn the story behind Soho Square’s hut and why it still stands today. Hear about the story of Teresa Cornelys, with a cameo from Cassonova.

Pause to hear the story of Karl Marx and what relationship he had to Soho while heading down Dean Street and into St. Anne’s Court. Visit Trident Studios, home of some of Britain Rock’s most famous creations, from the Beatles to Elton John to Queen.

Stop by Broadwick Street for a quick photo or two before checking out some of this charming area’s best pubs. Visit the Blue Posts and hear about this road’s strange connection to John Lennon and a hidden nightclub in a toilet.

Learn about a pivotal incident that happened right outside the John Snow pub that would change the face of public health forever with the 1854 Cholera outbreak. Then head down Great Windmill street for a tale about cocktails and communism.

Explore Carnaby Street, the nerve centre of Soho and the fashion Capital of London! Here you can find everything from sparkling bunting hanging over the road to multi-coloured shopfronts and cafes. This is where Jimi Hendrix wore a military jacket bought at ‘I was Lord Kitchener’s Valet,’ in 1967 and is where the Sex Pistols were famously pictured in 1976 and punk was born!

Wander down Kingly Street, right by Kingly Court, and hear final stories about Soho’s music scene before finishing the tour on Great Marlborough Street, right outside the stunning Liberty Store.

The Vidi Guides experience is enriched with on-screen photos and videos. We also point out where to take the perfect Instagram photos during the tour, and include recommendations for food, drinks, and local attractions. Don't worry, none of our recommendations are sponsored - they are simply favourites of the locals who helped craft the experience.

Vidi Guides creates immersive audio experiences that are like podcasts. This is a self-guided audio tour that can be started or stopped at your own convenience. Download the Vidi Guides app & your Soho Instagram tour to explore the area independently and safely! Make sure to download your tour before your visit to streamline your trip!

Know before you go

Please download 'Vidi Guides' from the App Store of your mobile device and enter the code you receive after booking (from email address: [email protected]). Please remember to bring a pair of headphones with you

Cancellation policy

Non refundable

Departure location

Starting point: St. Anne's Church, Thorburn Square, London SE1 5QH, UK
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